In the 9th episode of On Branding Podcast, I interview Douglas Davis to talk about the creative strategy framework. Learn how you can apply it to your client work, use it to focus and inspire your creative concepts and defend your work without being defensive. Listen Here >
How to find a common language for creative feedback
Break down the language barrier.
Too much frustration can arise from a language disconnect between creatives and business leaders. But both the creative and business sides of a company must learn to speak each other’s language if they want to succeed.
Tune in to our next Real Creative Leadership episode to join Adam Morgan and Douglas Davis as they discuss how designers can become fluent in the language of business and strategy — and how it will transform your company.
In this conversation with Douglas, you’ll learn:
Why creatives struggle in business environments
The value of putting yourself in the shoes of non-creative peers
Tips for learning the language of business
How strategy-fluent creatives can help transform businesses
The Disruptor Series: Disrupting Design
Douglas Davis is a designer, author, filmmaker, digital marketer and an educator. His book, “Creative Strategy and the Business of Design” helps readers truly understand design’s place in business. And it goes even further to illustrate how to marry the magic of creativity with the logic and language of strategy and finance. Douglas also shares the back story of his new film, “Imported from Brooklyn.” And the professor offers up his unique approach to teaching design born from his remarkable journey to NYC from Lexington, South Carolina. Only on the Disruptor Series Podcast. Listen Here >
Creative Strategy and the Business of Design
“Am I a designer, or am I a strategist, is like asking what’s more important air or food?” - Douglas
So many designers feel like they are at a crossroads in the conversation between strategy and creativity. My take on this is that some choices are not a choice. In this conversation with Stef, we dive into the designer as a translator who has no choice but to speak and understand strategy. Listen here >
