This conference of 300 chapter presidents, Diversity and Inclusion reps and board members happens annually for the purpose of training the leaders. AIGA is going through a culture shift and membership growth is a particular challenge as professionals question the value of the organization.
As a Co-Chair of the task-force I presented messaging on inclusion. The premise being that just as our clients come to us with various forms of the exact same question when they ask for an identity, or a new site or campaign, They’re really asking you “What should I do?” Because they want you to solve their problem. Designers with a multitude of individual needs are coming to AIGA asking, “Do I belong?”
My Co-Chair Phim Her, then introduced her thoughts on change management using (late)Professor David Garvin of the Harvard Business School’s thoughts on systems organization. Phim ended by leading an exercise illustrating how many different perspectives groups must navigate to organize around inclusion.